How to display a Facebook feed on a WordPress site

Decide whether you need a live feed from a public Facebook Page or only a few individual posts. A full feed needs a connection that can retrieve Page content, while a single post can be added as an individual embed.

Personal profiles and private content are not suitable for a public feed. Make sure the Page is visible to people who are not logged in to Facebook.

WordPress's Facebook block is intended for individual posts, photos, albums, and videos, not a complete Page feed. WordPress also documents that Facebook's oEmbed changes require a developer account, an app ID, and an authentication token, so the old paste-a-URL method may fail or show only a placeholder.

You can build a custom integration with Facebook's developer tools and place the resulting code in a Custom HTML block or theme template, but this is not a quick no-code solution. Tokens, permissions, privacy settings, and API changes are the parts most likely to break later.

For a continuously updated feed, install a reputable Facebook feed plugin from Plugins in the WordPress dashboard. Activate it, open its feed settings, and start a new feed using the timeline or Page-feed option.

Use the plugin's connection screen to sign in to Facebook and select the Page you want to display. Approve the requested read-only permissions, then return to WordPress and choose the connected Page. The setup process normally requires the Page to be connected through Facebook rather than accepting only a public URL.

Choose how many posts to show and select a layout that fits the available space. If the plugin provides these controls, filter the feed to posts, photos, videos, or other supported content types. Set a sensible cache interval so the site does not request fresh Facebook data on every page view.

Keep the feed narrow enough for mobile screens. A large number of posts, videos, or oversized images can slow the page and make the feed difficult to use.

Use the plugin's Embed or equivalent option to copy its shortcode, then add that shortcode to a Shortcode block, page, post, sidebar widget, or compatible page-builder element. Many feed plugins also provide a block or widget for the same feed. Smash Balloon's documented setup supports a shortcode, a WordPress block, a widget, and an Elementor widget.

Save the page and view it while logged out of WordPress. Check the feed on a phone as well as a desktop browser.

If the feed is blank, first confirm that the Facebook Page is public and that the connection has not expired. Reconnect the Page if permissions changed, then clear the plugin and site cache. A feed may also appear out of date when recent Facebook posts were shared from a personal profile rather than published by the Page.

If only a Facebook logo or placeholder appears, check that the feed was added with the plugin's block, shortcode, or widget instead of pasted into a normal paragraph. Also test with cookie, script, and ad-blocking tools disabled, because these can prevent embedded social content from loading.

For the quickest polished setup, use Custom Facebook Feed Pro By Smash Balloon. Connect your public Facebook Page, select a layout, adjust the number and type of posts, and insert the generated feed with its block, shortcode, widget, or Elementor element. It suits sites that need custom layouts, photos, videos, filtering, and caching without building a Facebook integration by hand.

The manual route is reasonable when you only need one public post. For a live Page feed that should keep updating, the plugin route avoids maintaining Facebook app credentials and custom embed code.